Objective To observe the influence of different pacing sites [left bundle branch area pacing (LBBaP) and right ventricular subendocardial pacing] on level of serum N-terminal pro-brain natriuretic peptide (NT-proBNP). Methods The patients undergone permanent pacemaker replacement and ventricular electrode replacement were chosen from Department of Cardiovascular Medicine in Luoyang Central Hospital affiliated to Zhengzhou University from Jan. 2019 to Aug. 2022. Among them, the patients (n=22) with ventricular pacing ratio ≥40%, 3830 electrodes anchored at left bundle branch area and successful LBBaP were enrolled in the study. The changes of serum NT-proBNP level were observed at admission and 1 week after 3830 electrode implantation. Results In all 22 patients, 3830 electrode pacing and sensory parameters were ideal with cathodic capture threshold<1.2 V/0.42 ms during the operation. The QRS duration was significantly shorter than that before the operation, and was (113.14±9.65) ms vs. (137.9±10.1) ms in patients with original right ventricular septal pacing and was (111.33±11.02) ms vs. (145.2±9.7) ms in patients with original right ventricular apex pacing (P<0.01). The level of NT-proBNP decreased significantly in patients with original right ventricular septal pacing after LBBaP than before [(246.2±40.9) pg/ml vs. (482.3±289.0) pg/ml, P<0.05]. There were no damage of original atrial electrode due to venipuncture, pneumothorax, severe bleeding and other complications. Conclusion Compared with right ventricular septal pacing and right ventricular apical pacing, LBBaP can synchronize heart electrical activities, reduce serum NT-proBNP level and improve heart diastolic function.